How We Select Our Products….
Auravis Systems’ background in music and the arts, as well as 35 years of experience with high end audio and video equipment provide us with a sound foundation in recognizing outstanding product performance. What further sets us apart is our unique and substantial background in product design, engineering, manufacturing, and business. These skill sets allow us to evaluate current and prospective products in a “behind the scenes manner” that few audio/video retailers are capable of.
It’s not enough that our products just look great or sound great in the showroom. We closely examine the companies and operations behind our products. We visit our manufacturers, correspond with reviewers, network with trusted dealers across the country, and actively attend trade events. We look at our products’ history, quality of construction, technology, countries of origin, and projected resale value. It’s all about ensuring that our customers are working with an “advocate” throughout the purchase process and life of ownership.
Why So Many Products?
Quite simply, our industry and customer tastes are comprised of many “flavors” and budgets. For us (or anyone) to unconditionally proclaim a company or product “The Best” and then sell it to everyone simply doesn’t make sense. Instead, we feel strongly that our responsibility is to determine “the best product or system for each of our customers”. Our variety of products was carefully selected for their reputation, value, diversity of sound, aesthetics, reliability, practical and architectural applications, as well as the ability to strike an “emotional chord”.
“But the times, they are a changing….”
Perhaps the one constant in our industry is that technology it is ever changing. At Auravis, we embrace this concept but not at the expense of our commitment to past, current, and future customers or products. Yes, many products and technologies are rapidly advancing, and this is particularly true in the video, digital audio, and home automation domains. Let us not forget, however, that tube (valve) gear, turntables, CD players, and conventional speakers remain prolific and are flourishing in the market place. In fact, we maintain that this may be the most exciting time ever for our customers to enjoy the latest in traditional analog technologies.
For those curious about the exciting technology of the future, we’re committed to knowing everything about that future and what it means to our customers today. The subject of what to buy and how to buy it, in general, has become complicated and confusing for many consumers. We’ll simplify your choices, eliminate purchase risks, and make the purchase process fun.
Experience Our Fine Products….
Our job is to be the most knowledgeable and honest source of information and product knowledge that you can find. The final purchase decision, however, is up to you. We encourage our prospective customers to experience our products first hand via our showroom and in-home demonstration programs.
If in the Salt Lake City vicinity, visit us to experience our comprehensive selection of products, showcased in four dedicated listening rooms. Not within reasonable “striking distance”? Call us to explore the option of us traveling to you or arranging for products to be demonstrated in your own home.
We Love Talking Audio & Video!